brand stories .
INSCAPE is a startup in the wellness + mediation space. I helped enliven the brand’s storytelling by defining a unified visual identity and tone of voice. I developed and executed concepts in photography, motion graphics and video, and written articles.
– PHOTOGRAPHY –
– MOTION + VIDEO –
gifs + cinemagraphs–
for social media and blog imagery
Culture and product explainers–
Researched, wrote, produced, and edited a spec video to show how product explainers could be incorporated into brand culture. I made two versions: a longer, more detail-driven cut for their blog; and a shorter, catchier cut for social media. Video link(s) available upon request.
– BLOG ARTICLES –
Researched, interviewed, and wrote blog articles that helped define the brand’s voice for longer content. Click on the images to go to the article.